Challenge Module

Match-3 Breaker

Turn brand elements into match tiles that build brand recall

One of the world's most popular match-3 formats, fully customizable with your brand elements as the match tiles—building brand recall naturally through play. It's a perfect fit for campaigns that need high-frequency brand exposure: seasonal promotions, new product launches, or long-term member engagement. Every match reinforces your brand, turning quick play into a lasting habit.

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3 advantages of skill-based games


Instant-win modules are built for quick reach and immediate rewards. Skill-based games are built for longer engagement, deeper brand impact, and rewards that are earned by clearing a level. Here's where skill-based games win:

Deepen brand memory

To clear a level, players must focus on your brand items and product icons for 60+ seconds—genuine, sustained engagement.

Increase perceived reward value

Rewards and coupons earned through skill feel more valuable to hold onto, driving far higher conversion than random giveaways.

Improve engagement quality

Challenge mechanics filter out low-intent traffic, putting your budget in front of highly engaged users and building a higher-value first-party data asset.

Features

1. Fully customizable visuals for fast branding

From the game background to every match tile, upload your own brand assets and turn the entire screen into branded real estate. Customizable elements in Match-3 Breaker include:

  • Tile art: Upload multiple product images, brand icons, or campaign-specific graphics—each tile becomes a brand touchpoint that repeats several times per round.
  • Lives: Customize the icon that represents remaining lives—a heart, battery, shield, or your own brand icon—to keep the whole game visually consistent.
Match-3 Breaker visual customization

2. Fully adjustable difficulty and clear conditions

The admin dashboard gives marketers full control over game rules, tuned to each campaign's goals:

  • Time limit: Set a countdown timer—shorten it to add urgency.
  • Clear score: Set the score players need to reach to clear the level, controlling overall difficulty.
Match-3 Breaker difficulty settings

3. High-frequency brand exposure drives repeat play

Module Highlight

Multiple product visuals repeat throughout each round, so players build brand familiarity naturally while chasing the satisfaction of a good match. Match-3 games also have a built-in “one more round” pull—pair that with a daily play limit, and a single campaign turns one-time interactions into a habit of returning to your brand, shifting exposure from a one-off hit to long-term reach.

Best for Long-Term Brand Exposure Seasonal Campaigns New Product Launches

Advanced tactic: add a Refer Reward to spread the challenge

Brands can take it further by turning on Refer Reward, prompting players to invite friends into the challenge for extra plays or rewards—achieving 1+N exponential reach with zero ad spend.

Live demos

Select a demo above to start playing
More Branded Challenge Games
Build your own branded skill gameAI-Generated None of the existing formats quite fit? Upload a single HTML file, and the AI Skill Game Module connects straight into OCEP's scoring, countdown, and reward engine—no development work, no rebuilding anti-cheat logic. Learn More
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Capture your customers' golden attention with Match-3 Breaker

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